Suzuki, elde etti\u011fi ba\u015far\u0131lar\u0131 \u00f6d\u00fcllerle ta\u00e7land\u0131rmaya devam ediyor.\nMotosiklet d\u00fcnyas\u0131n\u0131n efsanevi ismi; Marketing T\u00fcrkiye ile pazar ara\u015ft\u0131rmalar\u0131\n\u015firketi Akademetre i\u015f birli\u011fiyle \u201c\u0130tibar ve Marka De\u011fer Performans \u00d6l\u00e7\u00fcm\u00fc\u201d\nara\u015ft\u0131rmas\u0131 baz al\u0131narak bu\ny\u0131l yedincisi ger\u00e7ekle\u015ftirilen \u201cThe ONE Awards B\u00fct\u00fcnle\u015fik Pazarlama \u00d6d\u00fclleri\u201d\n\u00e7er\u00e7evesinde \u00f6d\u00fcle lay\u0131k g\u00f6r\u00fcld\u00fc. \u0130tibar ve Marka De\u011fer Performans \u00d6l\u00e7\u00fcm\u00fc\nara\u015ft\u0131rmas\u0131nda y\u0131l\u0131n en ba\u015far\u0131l\u0131\nmarkalar\u0131 ve payda\u015flar\u0131 yine her sene oldu\u011fu gibi bu y\u0131l da halk j\u00fcrisi\ntaraf\u0131ndan se\u00e7ildi. Pazarlama sekt\u00f6r\u00fcn\u00fcn en \u00f6nemli standartlar\u0131ndan biri haline\ngelen \u00f6d\u00fcl kapsam\u0131nda yap\u0131lan ara\u015ft\u0131rmada; farkl\u0131 sekt\u00f6rden y\u0131l i\u00e7inde\nitibar\u0131n\u0131 en \u00e7ok art\u0131ran markalar ve bu ba\u015far\u0131ya ortak olan i\u015f ortaklar\u0131, 12\nilde toplam 1200 ki\u015fiyle ger\u00e7ekle\u015ftirilen g\u00f6r\u00fc\u015fmeler sonucunda belirlendi. Suzuki\nise ge\u00e7en y\u0131l oldu\u011fu gibi bu sene de \u201cThe ONE Awards B\u00fct\u00fcnle\u015fik Pazarlama\n\u00d6d\u00fclleri\u201dnin motosiklet kategorisinde halk j\u00fcrisi taraf\u0131ndan \u201cY\u0131l\u0131n \u0130tibarl\u0131s\u0131\u201d\n\u00f6d\u00fcl\u00fcne lay\u0131k g\u00f6r\u00fcld\u00fc. \u00d6d\u00fcller online olarak d\u00fczenlenen t\u00f6rende sahiplerine\ntakdim edildi.<\/p>\n\n\n\n
\u201c2019\u2019da ekti\u011fimiz tohumlar pandemiye ra\u011fmen ye\u015ferdi\u201d<\/strong><\/p>\n\n\n\n Konu hakk\u0131nda\na\u00e7\u0131klamalarda bulunan Do\u011fan Trend\nOtomotiv Motosiklet Pazarlama ve Teknik Hizmetler M\u00fcd\u00fcr\u00fc \u0130lker \u0130yicik, t\u00fcm\nd\u00fcnyay\u0131 etkisi alt\u0131na alan pandemi kapsam\u0131nda ge\u00e7en 2020 y\u0131l\u0131na de\u011finerek, \u201c2020\ny\u0131l\u0131ndaki bu ba\u015far\u0131m\u0131z\u0131 2019\u2019un son g\u00fcnlerine kadar yapt\u0131\u011f\u0131m\u0131z yo\u011fun ileti\u015fim\n\u00e7al\u0131\u015fmalar\u0131 pozitif y\u00f6nl\u00fc etkiledi. Yani 2019\u2019da ekti\u011fimiz tohumlar 2020\ny\u0131l\u0131nda pandemiye ra\u011fmen ye\u015ferdi. Pandemi de ileti\u015fimlerimizi hi\u00e7 kesmeden\nilerlettik\u201d diye konu\u015ftu. \u201cSuzuki motosikletlerinin \u00fcr\u00fcn gam\u0131nda yer alan\nmodeller birbirinden farkl\u0131 hedef kitlelere sahipler. Bu sebeple tek bir i\u00e7\ng\u00f6r\u00fc \u00fczerinden ilerlemek m\u00fcmk\u00fcn de\u011fildi ancak Suzuki\u2019nin 70 y\u0131la yakla\u015fan\nmotosiklet tarihinden beslenmek t\u00fcm ileti\u015fimlerimizin temelinde yat\u0131yor\u201d\na\u00e7\u0131klamas\u0131n\u0131 yapan \u0130yicik, \u201cHalk\noylamas\u0131 sonucunda lay\u0131k g\u00f6r\u00fcld\u00fc\u011f\u00fcm\u00fcz bu \u00f6d\u00fcl bizi son derece gururland\u0131rd\u0131.\n\u0130ki y\u0131l \u00fcst \u00fcste bu \u00f6d\u00fcl\u00fcn sahibi olmam\u0131z da elde etti\u011fimiz ba\u015far\u0131lar\u0131n\ns\u00fcrd\u00fcr\u00fclebilir oldu\u011funun en \u00f6nemli g\u00f6stergelerinden\u201d dedi.<\/p>\n\n\n\n 50\u2019ye yak\u0131n kategori bulunuyor!<\/strong><\/p>\n\n\n\n \u0130lk kez 2015 y\u0131l\u0131nda 12 sekt\u00f6r \u00fczerinden\nyap\u0131lan \u201c\u0130tibar ve Marka De\u011fer Performans \u00d6l\u00e7\u00fcm\u00fc\u201dnde zaman i\u00e7inde farkl\u0131\nsekt\u00f6rlerden gelen talepler do\u011frultusunda \u00f6l\u00e7\u00fcmlemenin ve \u00f6d\u00fcllerin kapsam\u0131\ngeni\u015fletildi. The ONE Awards yedinci y\u0131l\u0131nda 50\u2019ye yak\u0131n kategoride y\u0131l i\u00e7inde\nitibar\u0131n\u0131 en \u00e7ok art\u0131ran markalarla; bu ba\u015far\u0131n\u0131n en b\u00fcy\u00fck payda\u015flar\u0131 olan\nhalkla ili\u015fkiler, reklam, medya planlama ve dijital ajanslar\u0131 da online olarak\nd\u00fczenlenen t\u00f6rende \u00f6d\u00fcllendirildi. <\/p>\n","protected":false},"excerpt":{"rendered":" Suzuki, elde etti\u011fi ba\u015far\u0131lar\u0131 \u00f6d\u00fcllerle ta\u00e7land\u0131rmaya devam ediyor. Motosiklet d\u00fcnyas\u0131n\u0131n efsanevi ismi; Marketing T\u00fcrkiye ile pazar ara\u015ft\u0131rmalar\u0131 \u015firketi Akademetre i\u015f birli\u011fiyle \u201c\u0130tibar ve Marka De\u011fer Performans \u00d6l\u00e7\u00fcm\u00fc\u201d ara\u015ft\u0131rmas\u0131 baz al\u0131narak bu y\u0131l yedincisi ger\u00e7ekle\u015ftirilen \u201cThe ONE Awards B\u00fct\u00fcnle\u015fik Pazarlama \u00d6d\u00fclleri\u201d \u00e7er\u00e7evesinde \u00f6d\u00fcle lay\u0131k g\u00f6r\u00fcld\u00fc. \u0130tibar ve Marka De\u011fer Performans \u00d6l\u00e7\u00fcm\u00fc ara\u015ft\u0131rmas\u0131nda y\u0131l\u0131n en ba\u015far\u0131l\u0131 markalar\u0131 […]<\/p>\n","protected":false},"author":1,"featured_media":974,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[21,26],"tags":[],"_links":{"self":[{"href":"http:\/\/www.motorbike.com.tr\/index.php?rest_route=\/wp\/v2\/posts\/973"}],"collection":[{"href":"http:\/\/www.motorbike.com.tr\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.motorbike.com.tr\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.motorbike.com.tr\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.motorbike.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=973"}],"version-history":[{"count":1,"href":"http:\/\/www.motorbike.com.tr\/index.php?rest_route=\/wp\/v2\/posts\/973\/revisions"}],"predecessor-version":[{"id":975,"href":"http:\/\/www.motorbike.com.tr\/index.php?rest_route=\/wp\/v2\/posts\/973\/revisions\/975"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.motorbike.com.tr\/index.php?rest_route=\/wp\/v2\/media\/974"}],"wp:attachment":[{"href":"http:\/\/www.motorbike.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=973"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.motorbike.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=973"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.motorbike.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=973"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}